How Business Intelligence Can Help You Understand Your Customers And Increase Your Bottom Line

Business intelligence, software tools and applications designed to collect and analyze data, has revolutionized the way companies are able to understand their business and their customers. In fact, there is something known as customer intelligence, which is essentially the use of business intelligence to capture customer information. This innovative technology allows you to understand your customers in ways that were never possible in the past. There are a number of ways…